Anil Kumar Singh

Profile Synopsis

Summary:  Over 9+ Years of experience in online industry. Expertise in Natural Search Marketing. Currently working with Interactive Avenues as Associate Director Natural search, Responsible for SEO Business, SEO Account Development, SEO Strategy, Operation, Implementation, deliverable and Planning. .

What do I have to offer (Haves): SEO, SMO,ORM, Social Media, SEM, search engine marketing & optimization.

What do I seek (Wants):  Networking.

Anil Kumar Singh's Profile Overview

Current Company Business Head - Natural Search at Interactive Avenues Marketing Solutions Pvt Ltd.
Industry : Advertising
Department: Marketing / PR, from Jul 2006 till now

Job Description : -Developed the approach and process for SEO services including resources and team structure, core processes, and best practices scalable across the region with Media and Marketing team.

-Responsible for driving SEO and social media work for clients, including strategy development, tactical expertise and execution, and measurement of Natural search (SEO, SMO, ORM) programs.

-Identify and define SEO opportunities for all clients as they align with their digital marketing goals and strategies. Understand how SEO fits into holistic marketing plans and goals and build sound business strategies for clients around SEO.

-Accountable for the quality of all SEO plans/strategies/services delivered to clients as well as client satisfaction.

-Work closely with and advise client teams and other internal SEO experts on execution of Natural Search programs and new business opportunities.

-Establish SEO practice as key driver of revenue and margin growth.

-Contribute to new business development by representing SEO strategies and services.

-Build relationships with senior executives within key client accounts.

-Increase visibility of the agency\'s credentials on SEO both internally and externally.

-Act as a central resource for information related to SEO � facilitate collaboration, knowledge sharing, and encourage the groundswell for SEO across teams and offices.

-Monitors trends in the digital marketing and advertising industry and collaborates with Media and Client Engagement leadership to ensure we are prepared for potential changes within the sector and positioned for success as an industry leader.

-Determine the correct roles, responsibilities, and expertise needed to scale and grow SEO practice. Manage the recruitment, retention, and professional development of the SEO team.

-Identify and act on opportunities to proactively attract, market, and recruit top talent for Interactive Avenues..

Past Company Sr. SEO at Integrated Systems Management
Industry : IT Software
Department: Operations, from from Jun 2005 till Jul 2006

Job Description : •Translate clients\' business goals into successful search engine optimization (SEO) strategies

•Perform technical site analysis, competitive/keyword research, and link analysis

•Optimize various site elements, including site structure, link popularity and copywriting

•Develop ongoing customer reports, which yield qualitative and quantitative trends for ongoing SEO efforts

•Establish and maintain project management processes to manage multiple SEO projects at one time

•Examine quickly and clearly algorithmic best practices, opportunities and solutions that are applicable to a site property

•Provide quality web site optimization recommendations, results & client deliverables

•Develop content page templates in HTML for seamless implementation and positive SEO traction.

Educational Information M.Sc at M. D University
from Jan 1998 till Jan 2000

Anil Kumar Singh's Additional information

Reason to be on PeerPower :  Career Enhancement,Job Prospects,Meeting People,Sharing Knowledge And Expertise,Business Opportunities

Website : www.interactiveavenues.com

Web Profile : http://www.peerpower.com/pub/anilsingh

Anil Kumar Singh's Personal Details

Gender:Male

Interest:Online Marketing, SEO, SEM, Social Media