• Refresh and remodel are strategy for survival used by us over the ages. How a person cope with the learning and unlearning experiences is important. we are in a technology driven progressive economy where speed is the key to survive, hence the stress. Values sometime taking the back sit. We are refreshing first then trying to remodel ourselves for the world. Since we live in time we should believe in relevance of time. Answered by Abhyuday Chowdhury , Partner at practising CA | 30, Jul 2010 03:01 PM

• refresh ur self and recharged mind gives u plans to go ahead
  or to remodel Answered by Satya Narayana Palukuru , Advocates & Mediators at Advocate , Hyderabad | 29, Jul 2010 06:50 PM

• Well, its an ongoing saga isnt it? All those who succeed do it all the time in any dynamic environ.. if we dont do it we would never succeed or lets say FLOAT? Read the book - how to swim with teh sharks and not be eaten up?
  
  How do you do this? Eyes and ears open - recast fine tune skill sets and strategies to succeed..
  
  As some of you ahve said - no direct answers to this Q... too broad a topic.. :) Answered by Usha Ramesh , Consultant - Branding & Special Projects at Al Baraka Banking Group | 25, Jul 2010 02:22 PM

• 
  The phrase " TOUGH TIMES" is by itself irrelevant and the term refresh & remodel are only anecdotes from Management books to give a forceful impact or push to build a concept.
  Necessity is the mother of all invention and hence all things in this world cannot be stationary or changeless it has to evolve and change with times.To give a name like remodel or refresh is but a pure act of selfishness seeking recognition for an activity which had taken place on its own due to the necessity of those times.
  ...See More
  Its always a true fact that most of the success stories of brands and products are spoken or written on only when these become successful for some reason or other in some condition of those times, this had never been briefed or propounded by those brand Managers or owners even before hand during the initial brand evolution stages.
  By talking too much on relevance are we pushing this world and all human activity to its doomsday or seeking to destroy the very fabric of our existence in our planet mother earth Answered by Ramesh Parakkat , Consultant at Redpoint ventures Pvt Limited | 21, Jul 2010 01:32 PM

• Whether refresh or remodel the approach is same can only be done when you can pinpoint the issue. I am scared if our focus is getting shifted and using tough time as an excuse. Ofcourse time is tough but for that we need to be more alert and proactive than ordinary times. I know of cases who just came back from a mall not because the decor of the mall was not up to the mark or the price was a factor or something else BUT simply because NOBODY ATTENDED HER. I am not discounting the problems raised by you they are very relevent and correct. I am saying we should be always focussed on our goal and then decide. Answered by Bhaskar Roy , Partner at Sai Ram Poducts | 20, Jul 2010 09:58 PM

Comments (1)

• True. Any decision on any issue should be specific to the issue. No broad decision across the board is possible. People today do not make a 360 deg. focus when solving the issues.
  . Commented by Prabhakaran Viswanathan, Director at iswari universal | 568 days ago

• pl. note leader's are those who are already there & ach. dont do diffrent things the do the things in diffrent way Answered by Rajeev Bhasin , corporate manager, sales, marketing & administration at m.p. | 20, Jul 2010 09:16 PM

• keep on refreshing / updating will lead remodeling ,as both has to go hand in hand. Its totally depends on your product / service or trade you are in. (fashion indust.) Answered by Rajeev Bhasin , corporate manager, sales, marketing & administration at m.p. | 20, Jul 2010 09:15 PM

• keep on refreshing / updating will lead remodeling ,as both has to go hand in hand. Its totally depends on your product / service or trade you are in. Answered by Anita Dobhhal , Deputy Mgr Mktg Support Function at Halonix Limited | 20, Jul 2010 02:47 PM

• 
  Hi srikant,
  you need to Refresh and Remodel inorder to maintain and grow.
  Remodel your customers/products/employees of your organisation.
  ...See MoreRefresh your customers.products/employees.
  These two should go hand in hand.
  In this competetive environment,every organisation does this activity and it is an ongoing process.
  How would you be diffetrent from other organistaions?
  1.Give importance to market research .
  2.All employees try to push products to the markets.a very few employees give competetive information to Head Office.
  3.Time has come for to retain talented people(in sales)as well as innovation too.
  4.In this area of "innovation and creativity",organisations are not concentrating much.
  5.Any body who will fill this gap can succeed faster . Answered by Kasi Viswanadham , Business Manager at Indus Biotech private limited | 20, Jul 2010 02:16 PM

• By adding value, constantly. Answered by Vivek Kumar Gupta , Director Sales and Marketing at Aeroto Boldrocchi India Private Ltd | 20, Jul 2010 11:44 AM

• I remember the quote which says " Change is the law of nature and the salt of life. Change is the only constant variable and in these times of uncertainty, recession and the like, a perfect balance between the old and new assumes relevance.
  
  I would say that to stay in tune with today's requirements, we should refresh our thoughts and remodel our actions. Answered by narendra motwani , gm at progressive | 20, Jul 2010 10:47 AM

• HI,
  
  The current atmosphere is paving way for tougher times with added competition too , so to stay ahead with the consumers in the retail industry REMODELING is the right aspect, since consumers always tend to look at new ideas, good concept, better variety etc.. Keeping the tastes and preferences of the consumers it can be easily acheived i dont think so its a tough task especially as far the reatial industry is concerned since they are known for their tremendous eye catching and innovative ideas
  
  regards
  savitha Answered by savitha ramkrishnan , CONSULTANT at FREELANCER IN RECRUITMENTS | 20, Jul 2010 10:39 AM

• Today consumers have been bombarded with so much in so short time like all the big malls offers a variety of goods and facilities it has led to a confusion in mind of consumers and thus they have so to say got lost in this barrage of offers.
  It is neither refresh or remodel.what is required is direct involvement of consumers thru questionnaires and offer some thing extra to those loyal customers who have been with you for say more that 2 years and ask them what is it they are looking for.Many a times in marketing direct questions give direct answers and this I feel is the order of the day. Answered by Rajagopalchari Raghavan , General Manager Commercial at Spak Orgochem India Pvt Ltd | 20, Jul 2010 10:27 AM

• Easy question calling for a tough answer. The say is tough times never last but tough people do. The same applies for all the matters.. To stay ahead in tough times, you or your company or your product needs to be tougher than at least your lower level competitors. Refresh is the one needed on continuous basis- say daily or weekly or yearly and remodeling is needed on short and medium term basis. Theses factors and the duration of the term needs to be decided based on the business and market you are in. Answered by Prabhakaran Viswanathan , Director at iswari universal | 19, Jul 2010 09:38 PM

Comments (1)

• Nicely quoted tough times never last but tough people do.
  Refresh is the need of the hour & should be done on a continuous basis. Remodeling is essential but depends upon the number of factors like how early the competitors are coming up with the new models, the market structure & understanding the demands of the customer.. Commented by Sunny ahuja, PR Manager at Jagannath institute of management sciences | 569 days ago

• Remodel could give the better results as this decision influence change of module on required times. Answered by Akash Radhakrishnan , Area Sales Manager in Reliance Communications at Reliance Communications | 19, Jul 2010 07:39 PM

• Keep Refreshing with a short-term perspective if you are resource crunched; Remodel for a long-term perspective when your resources swell and u are able to afford it. But refresh or remodel u must if you wanna stay in business!! Answered by rajkumar tp , State Head at Kyndal India Ltd | 19, Jul 2010 07:23 PM

• Variety is the spice of life. Variety comes by refreshing or remodeling or both, of anything and everything. Answered by Juthika Bhattacharya ISS Retd , Chief Business Development Manager at Pruthvi Avenues Pvt. Ltd | 19, Jul 2010 07:05 PM

• Refresh when you feel exhausted.
  Remodel (Change) when you face hurdles to face the obstacle.
  Both are continuous process.
  
  RS Answered by R SUBRAMANIAN , Proprietor at ADS Technologies | 19, Jul 2010 06:37 PM

• change or perish is todays funda.to face competetion one will have to satisfy the needs of todays generation.our products will have to be always upgraded. Answered by Vijay gaitonde , proprietor at jyot dairy (festval ice cream0 | 19, Jul 2010 06:30 PM

• Change is the only thing which is CONSTANT!!!
  Refresh or Remodel??.Both are relevant as long as they are in tune with the " CHANGE"!!!
  
  Navin.c.Bhatia
  National Mgr-Ex-HUL, Mktg Consultant: Bhatia& associates Pvt Ltd. Answered by navin bhatia , business head-Zipouch/Media planning at uflex ltd | 19, Jul 2010 05:58 PM

• Refresh, is almost a continious affair- to stay in business.Remodel or a relook of the existing is essential to be customer attractive. In tough times to be ahead of competition, a total relook is required.
  Need to create a new customer delight is required to be in customer sight. A relook also gives you the confidence to approach the customer with a fresh look and zeal. Answered by N V KRISHNAN , Consultant at Self Employed. | 19, Jul 2010 05:39 PM

• Now on refresh on daily basis and remodel on yearly basis to stay afloat. Answered by sitaram sreenivasan , Senior Consultant at Consultancy | 19, Jul 2010 05:31 PM

• I would say Restructure ....... Trying to achieving long goals make you exhausted. Instead make shorter goals and work on it you will find
  positive results by which you will feel refreshing to achieve a new target Answered by Vijay V , Manager- Customer Relations at VB FACILITY SERVICES CORPORATION | 19, Jul 2010 05:17 PM

• Referesh and remodel is the need of thehour and it is pertinent to all individuals, organisations, estabilishements and all the departments of an organisation, otherwise one can perish and become obsolete. Answered by shivanand rai , Marketing Manager at Rashtriya chemicals & Fertilizers Ltd. | 19, Jul 2010 05:11 PM

• I will remodel to stay relevant Answered by Deji Babalola Babalola , Product Manager at Mahindra Retail Private Limited | 19, Jul 2010 05:05 PM

• Creation, Preservation. Destruction ..... these are in the nature of cosmic existence. When change frequency is high, with shorter wavelengths there is need for quicker readings of all the diagnostic parameters (customer needs, 4Ps, competition, environment, regulation etc., etc.) to be able to prescribe the correct solutions and dosage.
  
  JPSingh
  JPS Customer Value Academy
  Just Plain & Simple
  ..... Helping Create Customer Value
  
  www.justplainandsimple.com
  http://jpsingh.wordpress.com Answered by JP Singh , Management Consultant at JPS Consulting & JPS Customer Value Academy | 19, Jul 2010 04:36 PM

• change to come / reach close to customer needs / aspirations. Answered by Srinivasa Rao , Dy. General Manager at Link Well Electronics (P) Ltd | 19, Jul 2010 04:21 PM

• Understanding shopping trip is very important as u rihtly mentioned. Since most shoppers opt for ambience/experience while shopping, it is important for the grocer to look into it. His competition is not only from self service stores but also ambience & experience. If a grocer doesn't remodel to make shopping an ocassion with the family rather than Mundane grocery shopping, it will prove to be difficult. Also the shop should give an experience for the whole family & not only the shopper as u must engage all family members & just not te grocery shpper. Hence it is important to remodel to stay releant in tough times. Answered by Seshasai Vinjamuri , Channel Manager at Hindustan Unilever Ltd (HUL) | 19, Jul 2010 04:11 PM

• The only way is to innovate. The only way to do this is by first focussing on the customers needs. Answered by Rajesh Mukundan , MANAGER INFORMATION SYSTEMS - FUNCTIONAL at HINDUSTAN PETROLEUM CORPORATION LIMITED | 19, Jul 2010 04:08 PM

• Tough times are a call from history and for change in times ahead. Remodelling and Refreshing with time is an essence, Relevancy puts it through. I feel it should be accompanied with a lots of luck. Answered by Vinit Agarwal , Owner at MilkyDwarf - Web Magazine | 19, Jul 2010 04:06 PM

• It's easy to be positive when times are good. but when it seems that everything in life is not going well and you truly run into difficult times and situations, keeping a positive attitude is tough. The best way to keep a positive attitude during difficult times is to understand that tough times don't last forever. It is easier said than done, but here are a few steps which I feel may help:
  
  1. Focus on what you need to do right now, today. Thinking about what lies ahead is all right to a certain extent, but can lead to depression if you let it take hold on you in a negative way, or if you start to over-think a negative financial or other situation. Focusing on your business, job, family, planning your weekend, errands, etc., ...See More can get your mind off the negative economical situation. Start living day to day.
  2. Plan fun activities with family and friends. Get out of the house and have some fun! You don't have to go far or spend a lot. Just getting outside for a fall hike with a picnic lunch can do wonders for your soul. Pick some apples, see a movie you really want to see, watch a comedy show. The point is, adding some fun to your life will help in ways you cannot imagine.
  3. Stop watching the news. Yes, you heard me right. It can be downright depressing to watch the news these days. To catch up on what's going on, read the newspaper or go online to get the news. At least you'll be catching up on news that's important to you, at your own pace, and you won't have to listen to all the reporters' hype. You can also pick and choose what you want to read about.
  4. Count your blessings. You have a job or business, your health, your loved ones, and a roof over your head. You are not starving. Add to this list the things that are most important in your life.
  5. Laugh ... a lot! I believe that laughter really is the best medicine, and I try to practice it daily. I look for the humor in everyday situations. It helps to keep me grounded, and to realize that life doesn't always need to be taken so seriously. Try it! Answered by Chandrashekar Iyer , Currently Not employed at Currently Not employed | 19, Jul 2010 04:05 PM

• things to consider
  1. Costs of remodelling
  2. loyalty to present brand
  3. Loss of business if remodelling is not done
  
  My vote would be refresh.
  I'd spend time building brand awareness and visibility. Answered by Simon Hamer , Owner at Visibility Extremist | 19, Jul 2010 04:01 PM

• do some yoga and recall ur life what u have done good in ur past and focus for tomarrow.. Answered by hemant mishra , CEO at Hk true value communication | 19, Jul 2010 03:55 PM

Comments (1)

• hahaha..good. Commented by Vivek Gupta, Sr. Marketing Manager at Nokia Corporation | 570 days ago

• Remodel / Innovate as Change is only constant for success Answered by STEPHEN HENRY , Head - Operations at Major Realty company in South India | 19, Jul 2010 03:47 PM