It's easy to dislike selling, or even the very idea of it… Selling is dishonest, dehumanising and cruel, and only the slick survive. For a time, some do. But let’s skip that momentarily. Let’s deal, instead, with an easily-overlooked fact: living is selling.
Start from childhood and remember all the sales calls you made. You worked up a sales pitch to get your parents to raise your allowance, go for a nicer bike, and on and on.
You sell your friends on going to your favourite restaurant. A husband and wife sell constantly: what movie shall we go to? Who takes the dog to the vet? And on and on.
Life is a sale. And the path to success at both living and selling is the same. Inexperienced salespeople invariably start their pitches with the price and the product, then talk about the company.
Only at the end, and perhaps not even then, do they finally sell themselves. Experienced salespeople proceed in the opposite direction. They sell themselves and their organisation, then discuss the product.
At the end — at the very end — they say, “Now, let’s talk about how little this costs, considering everything that you will get.”
Attitude matters. Attitude sells. To see what people really value, watch when they put their money where their mouths are — literally. People tip more when the waitperson makes them feel good.
Develop your skills, sharpen them, and then sharpen them more each day. People value — and pay more for — the way you make them feel. People buy feelings.
Posted by vikas sharma , tm at ariton labs pvt ltd | 14 Jul, 2010
Posted by Adiseshan Bharathi,In Charge at Sri Vinayaka Enterprises|13 Jul, 2010
Posted by senthilvelan , officer at Hsbc operations | 12 Jul, 2010
Posted by venkatesh rao,Prod Manager at Bajaj Capital|12 Jul, 2010
Posted by Anuja Roy,Lecturer at Koustuv Group of Institutions|11 Jul, 2010
Posted by Vikas Bharti,Sr Executive-Project Sales at Godrej & Boyce Mfg. Co. Ltd.|09 Jul, 2010
Posted by Aadil Hidayet Khan , Asst. Manager Sales at Kingfisher Airlines Ltd. | 09 Jul, 2010
Posted by FAYAZ UDDIN , area sales manager at HAMDARD WAKF LABORATORIES | 09 Jul, 2010
Posted by mukesh gupta | 09 Jul, 2010
Posted by shrikant laxmikant deshmukh | 09 Jul, 2010
Posted by k.s.chandran , ex- senior sales manager at first flight couriers ltd | 09 Jul, 2010
Posted by Vinit Agarwal,Publisher / Owner at MilkyDwarf, Web Magazine|09 Jul, 2010
Posted by Mohan Jayagopal,|08 Jul, 2010
Posted by Baldeep Singh , Asst Sales Mgr. at Cambay Resort | 08 Jul, 2010
Posted by dinesh sudan , store manager at GBS JEWELRY PVT. LTD . | 08 Jul, 2010
|Begone, management gurus! As management theories fall flat and ‘ideal’ companies go under, B-schools look to chang.. T T Ram Mohan Read full story|
|Stimulus works on absorbability A stimulus succeeds if it is accompanied by the grassroot economy soaking up the benefits through mu.. Shubhada Sabade Read full story|
Have you seen little children talking to their cuddly toys? What does it tell you about the world? T..